Write clear, actionable content that directly helps users with their current task.
Include only information that’s essential for task completion. If users can succeed without it, consider whether inset text is the right choice. Use complete sentences and write in the same tone as your main content. Be specific about what users need to know or do.
Position inset text close to where users need the information, typically just before or after the relevant section.
Keep content concise but complete. If you need more than a few sentences, consider whether the information belongs in the main content instead.
Do not use inset text if the content area is less than 66% of content area width.