Before publishing any person card, confirm the individual has agreed to their profile being public and searchable. All fields should be from their profile.
Large heading: Introduces the block, usually “Author”, “Speaker”, or “Presenter”. This field is optional if a relevant heading 2 appears above.
Medium heading: The person’s name.
Medium sub-heading: Current job title.
Detail: Full organisation name.
Content: 2-4 sentences about relevant experience or background – avoid repeating their role and organisation.
Write biographies that focus on expertise relevant to the content. Avoid personal details unrelated to their professional role.